Sample SEO and Content Marketing Proposal

John Doe, CEO
MFM Property Management
1234 Elm Street, Springfield, IL 62704, United States
(123) 456-7890

Dear Mr. Doe,

Thank you for your encouraging remarks on our blog article and for considering What If What Next – for your SEO and content marketing needs. We have prepared this refined proposal to outline the services we can offer to elevate the marketing of your multifamily properties and the MFM Property Management website, along with related property websites, through AI-driven SEO strategies and content creation.


Our goal is to significantly enhance the online presence of MFM Property Management by implementing advanced SEO strategies and creating engaging, SEO-optimized content. We aim to increase organic traffic, improve search engine rankings, and drive tenant acquisition and investor interest. Specific KPIs and target metrics will be discussed and agreed upon before the commencement of services.


Weekly Blog Creation:

  • Develop a blog for
  • Create engaging, SEO-optimized blog posts weekly, aligned with AI-driven SEO strategies, John Doe’s thought leadership, and the accomplishments and strengths of MFM Property Management.
  • Topics will include company and property-based news, articles for potential investors, the history of the company, regional industry news, and the latest industry trends.

Initial Update to Property and Corporate Websites:

  • Monthly updates (images and text) and optimizations to the property websites and corporate website.
  • Enhancement of content, structure, meta descriptions, tags, and user experience.
  • Creation of an Investor’s page and others as appropriate on the corporate website.

SEO and Local SEO Enhancement:

  • Implementation of advanced SEO strategies using SEMrush.
  • Optimization of content with high-traffic keywords and improvement of on-page SEO.
  • Efficient link building, outreach, and competitive analysis.
  • Regular monitoring and measurement of SEO performance using SEMrush to ensure the effectiveness of our strategies.


We propose the following cost-effective package, with no hidden or additional costs:

  1. Weekly blog article creation including image: $50 per blog post.
  2. Initial page rebuilds and updates to corporate website including property pages: $1000 (20 hours).
  3. Monthly ongoing SEO, Local SEO, and content enhancements: $250 – $350 month.
  4. SEMRush: monthly subscription – $129.95/month or annual subscription – $108.33/month. Please create an account directly.
  5. Yoast Professional: One time purchase if required – $99.00.


By utilizing our services, MFM Property Management can optimize its online presence, attract investors, and enhance its brand value. We look forward to a fruitful collaboration and achieving excellent results for and its property websites.

We are eager to discuss this proposal further and are available for a meeting at your earliest convenience. Upon acceptance of the proposal, we will proceed with contract signing, discuss payment terms, and commence services promptly.

Thank you for considering our proposal. We anticipate a positive response and a successful partnership.


Howard Oliver
Managing Partner
416-568-5254; [email protected]
What If What Next Consulting Providing AI-Enhanced SEO and Content Marketing Solutions tailored for Property Management Firms and Owners/Operators of Multifamily Properties