Howard Oliver

TikTok 🎥 and the Short-Form Video 🌊 Wave!

Swipe Right to Your Next 🏠: TikTok 🎥 and the Short-Form Video 🌊 Wave! Introduction: Think search engines are all about Google? 🤔 Think again! The younger, trendier crowd (yes, we’re looking at you, Gen Z and millennials! 🌟) are scrolling through TikTok to find their next stylish pad, particularly those snazzy one-bedroom and studio …

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Elevating Multifamily Property Marketing: AI-Driven SEO Strategies

In the competitive landscape of multifamily property marketing, particularly in the southeastern and south-central US, staying ahead of the curve is pivotal. Owner-operators or property management companies managing 15 to 50 multifamily properties can significantly leverage the latest advancements in Search Engine Optimization (SEO) and Local SEO powered by Artificial Intelligence (AI) to optimize their online …

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The Secret Sauce to Filling Up My Studio & One-Bedroom Apartments in the South Eastern US!

Hey y’all! Amelia here. Remember me? Yep, the one with 15 sizzling properties in the South East. Now, I’ve got some gossip to share – I’ve skyrocketed my occupancy rates for my Class B & C studio and one-bedroom apartments to a whopping 90%+. Curious how? Buckle up! 1. Personalized for Personas: I got thinking …

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Upgrade you Multifamily Marketing Messaging

The vibrant realm of real estate is ever-evolving, and differentiation isn’t just a perk in this landscape—it’s imperative. The time when a mere “Now Leasing” placard drew attention is long past. Contemporary residents yearn for more than walls; they seek tales, bonds, and a sprinkle of wonder in their future abodes. This guide ventures into …

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Multifamily Marketing Playbook from A to Z

Powerful Tactics to Elevate Your Property! Get ready to revolutionize your multifamily marketing game with these incredible strategies that guarantee amazing results and set your community apart! 3D Floor Plans: Bring your properties to life with immersive 3D floor plans that offer potential residents a vivid, detailed glimpse into their future homes. Blog: Boost your …

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Transform Your Property’s Clubhouse

Introduction Clubhouses have long been a staple amenity in multifamily properties, providing residents a space to socialize and relax. However, with the changing needs of today’s tenants, it’s time to reimagine these spaces as dynamic, multipurpose community centers that cater to a wide range of interests and activities, including the addition of co-working areas for …

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How Generative AI Supercharges Local SEO and Content Marketing to Boost Occupancy Rates for Multifamily Properties

The blog article makes a compelling case for using Generative AI (ChatGPT and other AIs) with Local Search Engine Optimization (SEO) and content marketing in targeted campaigns to boost occupancy rates, lead generation and build the brand and value of multifamily properties: Generative AI can revolutionize Local SEO and content marketing: Multifamily property owners who …

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Taking Advantage of Google Business Profile’s Advanced Settings

Google Business Profiles offer a range of features and benefits, making it an essential tool for businesses looking to promote themselves online. To get started with the advanced features, businesses should first make sure all their basic information is up-to-date on their profiles. This includes business name, address, contact details, opening hours and categories. Once …

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Elevate Your Social Marketing for Multifamily Properties

Harnessing Google Business Profiles and Generative AI Introduction: In the competitive world of multifamily properties, effective social marketing strategies can make all the difference in attracting new tenants and maintaining a high occupancy rate. Two powerful tools at your disposal are Google Business Profiles and Generative AI. By leveraging the potential of these platforms, you …

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