Your First Step

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What If What Next

We specialize in helping small-to-medium-sized multifamily properties in regional markets thrive.

MULTIFAMILY MARKETING THAT DELIVERS

What If What Next Consulting has a strong history in multifamily property marketing. Our passion is helping small-to-medium-sized multifamily properties in regional markets thrive. We are particularly interested in working for properties in transition, delivering modestly priced, highly effective marketing programs. We work directly with busy property managers to understand the realities of their property – strengths,  weaknesses, and marketing goals. The first deliverable is a monthly campaign plan to achieve branding, vacancy, and NOI targets. Then, all aspects of online work are handled by us, taking the burden off staff.

CLASS A MULTIFAMILY MARKETING FOR CLASS B&C MULTIFAMILY PROPERTIES

Marketing

Property goals, unique brand guidelines, lead source targets, creative strategy, training of property managers

Websites

Build and maintain frontend/backend, SEO

Platforms

Google Business Profile Instagram, Facebook, WhatsApp, Twitter, TikTok, YouTube, email. 2 – 3 weekly posts

Live

Brochures, flyers, adverts, PR email marketing, list building, content, community outreach
We have been working with What if What Next since October 2017 and have been nothing but completely satisfied.  Howard has shown his expertise and knowledge in content marketing and social media advertising across our commercial and residential portfolios.  He has set up and monitored our accounts with Twitter, Facebook, and various other social media sites and was our presence online.  He has worked well with our team and expanded our efforts across our various platforms with his creative approach.  I highly recommend Howard and his company for any job that would draw upon his skills and proven record of contributing to marketing. ” Shana Szachtel, Advanced Precision Group

Community PR Key for Multifamily Marketing

Community PR helps owners and operators create lasting relationships with their residents, prospective residents, suppliers, local communities, government officials, media outlets, organizations, and other stakeholders. A way to communicate a

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